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Attention Consultants, Authors and
Service Professionals!
Build a Blog
You Can Be Proud Of
Having valuable
content is crucial, but custom designing
and setting up your blog are time-consuming and
energy draining tasks. As a busy professional,
you need to spend your mental and emotional
energies doing what you do best, that is,
serving your clients by providing excellent
coaching and/or consulting and training. Let us
do the work for you. We will set up, customize and teach you to run your own blog in
just a few hours.
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"...you
cannot afford to close your eyes to them
[blogs], because they're simply the most
explosive outbreak in the information
world since the Internet itself. And
they're going to shake up just about every
business - including yours...Given the
changes barreling down upon us, blogs are
not a business elective. They're a
prerequisite.
--
Business Week Magazine, May 2, 2005 |
Why Business Blogs are the wave of the future…
Do you know why writing and publishing a business
blog is a magical marketing wand for any coach, consultant or
independent professional wanting a full practice? Stop and take the
time to imagine a few of these things:
…Imagine getting a note of appreciation from a
subscriber whose life or business was impacted by one of your blog
messages.
…Imagine getting comments to your posted articles
when you write on your blog.
…Imagine getting email replies in your inbox from
people you’ve never met inquiring about your services or wanting
to buy your products.
…Imagine freeing up time for clients because your
blog is set up and easy to post. You can do it yourself with
little or no tech skills.
…Imagine having more free time to write new
products and design new programs.
…Imagine fulfilling orders for your informational
products and telecourses just from sending out a post on your
blog.
…Imagine never having to struggle with coming up with
something valuable to write. You can post in ten minutes a day,
sharing your knowledge and linking to important resources for your
readers.
…Imagine your ideas reaching thousands of people
across the globe every month with little of no effort or expense
at all!
…Imagine the thrill of having an article you
posted picked up and linked to in another blog, reaching thousands
of people you’d otherwise never come into contact
with.
Blogs
are truly a marketing miracle for all coaches or
consultants who want to reach and impact the working and personal
lives of as many people as possible.
What other opportunity
is there for one person to reach and teach so many others so
rapidly, globally, and inexpensively?
After
the Blog Squad's overhaul of my blog, which
I blogged about steadily for one month, I took my
traffic from about 15 visitors per week to well
over 500 per week! Not only that, their
suggestions were profitable and I got several
new clients just from the professional new
look and feel of my blog. I can't recommend these
two enough, with their attention to detail and
their genuinely caring attitude. If you're
REALLY lucky, maybe they'll pick your blog for a
Blog Squad makeover! Drop by my blog to see their
work --
www.painlessselfpromotion.com
Suzanne
Falter-Barns,
www.getknownnow.com |
The Challenge of Making it as a Coach or Consultant
If you are like many coaches or consultants, you
love your work and love helping others to grow and develop. No
matter what your niche, or your experiences, you probably have
special gifts or strengths for helping others. But you need to let
readers know about you.
A weblog, or blog, is the perfect delivery medium
for communicating your strengths, your personality, your knowledge
and your gifts to readers and clients.
The Challenge...and Opportunity of Blogs
And now here comes something new, blogs, and you
have to learn a new system of marketing again. Where will you
find the time? Can you afford not to take advantage of Internet
marketing? Of course NOT! You are probably already behind others
in your field.
You Must Publish a
Blog
Everyone will tell you how important
it is to publish on the web. Some will tell you how to do this,
again for a large fee. None of the Internet gurus or experts give
you everything you need in a clear concise manner and include
resources you can use to accomplish these important tasks…until
now.
We believe that you have what it takes to publish
your own blog but may not know all the tips, tricks and tools that
will actually make your tasks effortless. You have the keys, you
need to learn where to find the boxes and the locks!
Make no mistake, there is some work involved in
publishing a blog. You need to set it up create a branded look,
set up your side-bar features, create links to other blogs and
products,… or, have someone do it for you.
Don’t waste your time OR your money.
Which Of These Powerful Elements Could You Use for
Your Blog?
• A
blog that reflects your
style • Coordinated with your website for a consistent marketing/branding
impact • Effective feedback, commenting, pinging,
permalink and trackback options • Automatic subscribe form
on your blog • An effective domain name for your blog that
points to your blog server site • Your company name, photo,
logo and contact info prominently displayed on the top of the
blog • Help with posting your blog articles •
Editing and coaching services to help you with your own writing
• Submission to blog directories and search
engines • Side-bar links to books and other resources using
your affiliate links
An
blog is just one arm of the coach or consultant
marketing plan. Let us make that a whole lot easier for you!
Your blog should work in the background, not take up all
your time, money, and energy. Get back to earning the money you
deserve!
Our Promise to
You
Never underestimate the power of the written
word. When you write and publish you are seen as an expert with
credibility. Even when you are using OPC (other people’s content),
you are still seen as a go-to resource, someone who has access to
information they need and want.
Once you establish your blog as valuable and
consistent, you are creating trust. This opens the door to asking
your readers to buy something from you.
You can also use your blog to re-package articles
into e-books and e-courses that can be delivered automatically
through autoresponder systems.
Here is Our
Guarantee:
We sincerely want you to have
success in your chosen profession where you can contribute to the
wellness of the world through working with clients. We believe
that one way to have a thriving practice is to write and publish a
great blog. We can help you do that, or do most of it for you. We
will train you. Once your blog is set up and you know how to use
it, we will follow up with you as needed depending on the level of
service you subscribe to.
If you try our Build a
Better Blog Service and for any reason
are dissatisfied or feel it does not work for you, we will refund
your money within the first 10 days less a $100 processing fee.
Blogging is a breeze with the Typepad account Denise
and Patsi set up for me. I like to write, and have
an opinion on most things, so blogging is right up
my alley. Denise and Patsi made it easy.
I asked them to set up a blog for me, and a couple
of days later it was done!
Typepad is really easy to use -- very intuitive. I
posted my first blog a few hours after my account
was set up. I post two or three times a week, each
post takes about a half hour of my time.
I could have figured out how to set up a blog by
myself, but why?
Denise and Patsi set me up with a turnkey blogging
system. All I have to do is write. These two women
really know what they're doing. Don't take my word
for it, take the common sense guy's word for it.
Bud Bilanich,
www.commonsenseguy.com |
Blog Set Up and Marketing Services for
Professionals:
Pro Blogger Plan -
$1,650 + $89 for annual Typepad Plus blog hosting
(payable to Typepad)
What you get
when you engage The Blog Squad to set up your
blog:
- You will complete a detailed
questionnaire so we can learn about your
business and determine the best way you can
integrate a blog with your other marketing
tools. As needed, we coach you to identify
the blog’s core purpose and target readers.
- We will deliver your blog with your
photo and logo, name, bio info and business
description; customize a template to
complement colors on your website. You
will have a fully functioning blog that you
can learn to tweak, or leave as is.
You will be able to start posting content
after our first training session.
-
60 days free hosting with Typepad.com
(value = up to $30). You get an additional
60 days free beyond the standard 14-day
trial.
- Register a unique domain name and map it
to your blog ($8.95 payable to domain
registrar). You will be able to brand
your blog with any domain name you
choose, and each page will carry that domain
name, allowing for better branding.
- Your blog will be submitted to
190+
blog directories and search
engines. It will start appearing in search
results after a relatively short time.
- Your blog will have an email
subscription form, categories, and
syndication feeds so you can attract
more readers. We will train you in methods
of driving traffic to your blog and
increasing your readership exponentially.
- You get a list of 5 blogs in your
niche for you to study. You will begin
to get known in the Blogosphere by
commenting on other blogs in your field.
-
Three 1-hour training sessions for you
and your blog team on how to use
your blog, write optimal content, and
attract more readers. This includes how to
strategically use key words for headline
titles and in blog content. Other methods of
optimizing content are explored, including
use of newsletters, ebooks, and telecourses.
- Email support for 30 days following
blog training. Your questions are
responded to within 24 hours during the
business week. If we don’t have an answer
for you, we will find someone who does.
- Complimentary copy of Build A Better
Blog “how-to” manual (ebook).
Digital
package includes additional ebook with 25
interviews with successful business bloggers
and 6 audio programs with business bloggers
(value = $97). This is the online version of
the how-to manual. In the future, if you
need a refresher, you can look it up in the
book online.
- Complimentary copy of Build a Better
Blog workbook (soft cover) (value =
$57). This spiral-bound version of the
digital book gives you desktop access as you
work on your blog.
- Blog Your Book: The Easy Way to Write
and Market Your Book (70 minute audio
program on CD; value = $39). Learn how to
re-purpose your blog content into a book,
either digital or printed.
- 20% discount on Blog to Book Project.
Join our group of authors who are using
blogs to write their books, and who are
building a platform for marketing to their
targeted readers even before the book is
finished. This is a self-paced program on a
private access blog.
- Access to private client blog with
audio tutorials, tips, and resource links
(value = priceless!). Blog features
constantly evolve and new add-ons make your
blogging tasks easier and more effective.
Our private tutorials will keep you up to
date with the latest features and gadgets to
optimize your blogging.
- Your blog launch announced on Build a
Better Blog, to help drive traffic to
it. We are open to exploring other joint
ventures/partnership projects to get your
blog better known and to increase your
visibility on the Web.
Pay in
full: save 10% ($165) and pay $1,485 now.
Payment Plan: 3 easy monthly payments of
$550
Some people would say that’s a lot of
money when some blogging programs can be free. Yes, you can set up
your own blog for free and probably have it running using the
trial and error method. There are also a number of manuals
available online for free or fee that give
instructions.
Nothing wrong with that.
Our service is for busy
professionals who don’t want to waste their time making the common
errors that most people make when trying to set up and run a blog
themselves.
And you don't want your business blog looking like
all the other blogs that are nothing more than online personal
diaries.
If you don’t want to waste your time, and would
like to have a professional, customized blog that reflects your
branding and the professional nature of your business, please
choose the program above that best suits your
needs to get started.
Have
questions? Call us at 1-888-800-6397.
The best to you,
Patsi Krakoff, Psy.
D. and Denise Wakeman
The Blog Squad™
© 2006,
The Blog Squad™
Denise Wakeman and Patsi Krakoff All Rights
Reserved. |